iPhones: Buying Them and Our Feelings

iphone-5c-all-colorsI recently upgraded my cell phone from the iPhone 4s to the iPhone 5c. My mom sent me a text one morning saying, “Hey Eric. You have a phone upgrade. You’re getting the iPhone 5c and I’m going to take your old iPhone.”

Speak not another word, Mom! I’m in. Let’s do it.

Leading up to the release of the iPhone 5c and its big brother, the 5s, I always had in mind I would go with the flashier, more expensive option (the 5s). When my mom told me I would be getting the 5c without having to pay a dime and that if I wanted the 5s I would have to pay the extra $100, my mind definitely became open to the 5c.

I have really enjoyed my iPhone 5c so far. When you take a deeper look at the specs of the iPhone 5c, it is (internally) the same phone as its predecessor, the iPhone 5. Its just cosmetically different. (I went with the blue one!) Essentially, the only upgrade the 5s is to the 5c is a faster processor, a better camera and the fingerprint security technology.

All of that for an extra $100? When the iPhone 5c is already a nice upgrade from my 4s? No thanks.

When you look at the facts of the 5c versus the 5s, I don’t think the 5s is worth the investment due to its lack of innovation.

However, the iPhone 5c seems to have a stigma around it as being a phone not worth spending less on. I’ve heard people say the 5c is “cheap” because the backing is made out of plastic and that the phone seems “cheap” because itĀ costsĀ only $99. Clearly, buying the more expensive iPhone 5s (and solely with it being an Apple product, in my opinion) gives consumers an elitist feeling over other individuals and their cell phone choices. (I know this isn’t true for everyone who buys the iPhone 5s, but it has to be for some people, right?)

Why is this? Why does “status” and our feelings associated with the products we desire affect our buying decisions? If you let your feelings go and look at the raw specs of what you’re getting with your money for a new iPhone, I think you’ll see its a no brainer the 5c is the phone you should go with. Just food for thought.

Oh, and if the colors of the 5c “aren’t your thing,” remind me what your previous iPhone looked like underneath the case that’s been blanketing it the past two years ….

Advertisements